California ramps up efforts to get China tourists back

From San Francisco to Los Angeles, California was a popular destination for Chinese tourists until the pandemic cut off arrivals, and numbers are still flagging today. Tour operators are now ramping up efforts to reach Chinese customers directly on social media, Ira Spitzer reports. CNA's Otelli Edwards also speaks to Sam Huang, Professor of Tourism at Edith Cowan University for analysis on China's outbound and domestic tourism trends. Subscribe to our channel here: https://cna.asia/youtubesub Subscribe to our news service for must-read stories: Telegram - https://cna.asia/telegram WhatsApp - https://cna.asia/whatsapp Follow us: CNA: https://cna.asia CNA Lifestyle: http://www.cnalifestyle.com Facebook: https://www.facebook.com/channelnewsasia Instagram: https://www.instagram.com/channelnewsasia Twitter: https://www.twitter.com/channelnewsasia TikTok: https://www.tiktok.com/@channelnewsasia