WIRD set to launch new products

The award-winning Stade's West Indies Rum Distillery is preparing to introduce new products to the market within the coming year, as it seeks to maintain the country's global reputation as the birthplace of exceptional rum. This revelation from Operations Manager and Master Distiller Don Benn, who did not go into details about the proposed additions but noted the Distillery plans to continue introducing high class rum to the market. He was addressing a news conference where it was announced the Distillery's Planteray Rum has been awarded the prestigious title of Best Rum Brand of the Year at the Spirits Business Awards 2024, held in London on November 14. Meanwhile, the Distillery's Managing Director Andrew Hassell says the title is a tribute to the passion, craftsmanship, and heritage that define Barbados rum. Hassell says Planteray Rum's recognition as the Best Rum Brand is not just a win for the Distillery but for Barbados as a whole. The Spirits Business Awards aim to reward those driving excellence across the industry from retailers and distributors to marketers, brands, distillers and blenders. Subscribe to CBC Barbados https://www.youtube.com/@cbcbarbados246 Connect with the CBC Barbados Website: https://www.cbc.bb/ Facebook: https://www.facebook.com/CBCBARBADOS/ Instagram: https://www.instagram.com/cbcbarbados246 X: https://twitter.com/CBCBARBADOS #CBCTV8 #CBCNews #ConnectingBarbadianCommunities